Planté

Corporate Design & Branding

Art Director (2017)

For Planté, a boutique startup specializing in handmade decorative plant pots, I crafted a visual identity inspired by four core themes: Vida (Life), Tierra (Earth), Arte (Art), and Sueño (Dreams). The goal was to create a modern, edgy brand that resonates with stylish, design-conscious individuals.

Key Contributions:

Developed logo concepts and a visual identity that reflects the brand’s connection to nature and creativity.
Translated the core themes into a cohesive brand language, combining organic elements with a contemporary edge.
Software Used:
Illustrator, Photoshop

The final branding successfully captured Planté’s vision, blending art and nature into a stylish, appealing identity.